Margaret Fogarty Rudkin

Trade:
Entrepreneur
Field:
Business and Labor
Born:
1897
Died:
1967
From:
Fairfield
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Entrepreneur, business woman, founder of Pepperidge Farm, one of the most famous women in industry.

Connecticut has been the breeding ground for many successful women, and Margaret Rudkin has emerged as one of them. A New York City native, Margaret, her husband and three young boys moved to Fairfield, Connecticut, building a home on what they called Pepperidge Farm. Here she grew and preserved her own fruits and vegetables and raised livestock.

Born of the need to satisfy the nutritional requirements of an ailing son, she developed a loaf of bread that was not only healthful but also delicious. The boy's doctor tasted the bread and wanted more. When neighbors convinced her of the superiority of her product, she started a mail order business out of her own kitchen. As the demand for her bread grew, she began selling to local grocers. Three years after the start of her endeavor, the bakery expanded and moved to Norwalk.

Serious shortages plagued the Farm during the World War II years, as many of the necessary ingredients were drastically rationed. The company opened its first modern bakery in Norwalk in 1947, and by 1953 it was producing 77,000 loaves of bread each week. Pepperidge Farm cookies were later added to the line. In 1968, an affiliation with the Campbell Soup Company followed, and sales volume soared well into the millions. Mrs. Rudkin demanded quality work of her staff, in return for which, her employees' compensation and benefits were well above the average for the time.

By her own admission, Margaret Rudkin was a perfectionist. Still headquartered in Norwalk, Pepperidge Farm now has eight plants across the United States.